PROFESSIONAL FIGHTERS LEAGUE ANNOUNCES EXPANSION INTO CHINA VIA EXCLUSIVE MIGU DEAL

Landmark Media Rights Deal With China’s Largest Sports Content Platform Brings 24 PFL Live Events, Original Programming, and Archives to Migu’s 1 Billion Customers

NEW YORK (February 3, 2026) – The Professional Fighters League (PFL) today announced a landmark media rights agreement with Migu, China's largest sport content platform, to broadcast 24 PFL live events and programming across the region. Under the agreement, Migu will also license original content and PFL archival programming. 

Migu Subscribers will be able to watch PFL Road to Dubai on February 7, 2026, where PFL Lightweight Champion Usman Nurmagomedov takes on 2025 Lightweight World Tournament Champion, Alfie Davis to determine who is the true king in the division. Migu subscribers will be able to watch all 16 PFL global events live in 2026 beginning with PFL Road to Dubai, followed by PFL Madrid, Spain in March. PFL then continues on to the United States for PFL Pittsburgh, then PFL Chicago. In addition to the 16 global events, viewers will also be able to watch eight international events across MENA and Africa. 

Migu Video, the No. 1 sports content platform in China, is a high-quality comprehensive video client service for Internet users. It provides short video content, high-quality film and television, variety shows, live broadcasts and other high-quality content, and also provides better membership services and rights and interests for paid users. Migu covers 30 events and more than 9,000 sports events throughout the year. Since the 2018 World Cup in Russia, Migu Video has been characterized by ultra-high-definition live broadcast and AI watching as the experience, bringing together top guests and multi-dimensional peripheral programs. It has repeatedly innovated in the history of Chinese sports broadcasting, and has repeatedly broken the record for the first time in history.

Migu will host a dedicated PFL channel page featuring live broadcast, localized content, frequent updates, interactive games and a multi-angle viewing experience. PFL joins Migu’s roster of premier content partners, including the Olympics, FIFA World Cup, EPL, LaLiga Chinese Super League, NBA, UFC, and more. 

“China is one of the most important growth markets for mixed martial arts, and our partnership with Migu represents a major step forward in bringing the Professional Fighters League’s world-class product to fans across the region,” said PFL CEO John Martin. “With Migu’s unmatched digital reach and innovation, we’re excited to showcase elite MMA talent, compelling storytelling, to a rapidly growing and passionate fanbase in China. This collaboration underscores our commitment to expanding the global footprint of the PFL and the sport of MMA.”

"Migu is delighted to announce our partnership with the PFL. We are committed to building a home for all Chinese MMA fans, working together to broadcast the world's top MMA events," said a Migu representative. "We look forward to working with PFL to bring the highest-quality viewing experience to Chinese fans."

ABOUT PROFESSIONAL FIGHTERS LEAGUE

The Professional Fighters League (PFL) is a global mixed martial arts organization and one of the world’s leading combat sports properties. PFL produces live, premium MMA events broadcast and streamed to fans in more than 170 countries through an extensive network of international media partners. The organization features a roster of professional fighters representing the highest levels of international mixed martial arts competition.

Headquartered in the United States, PFL holds events across North America, Europe, the Middle East, and Africa, with continued global expansion underway. PFL is backed by leading institutional investors and professional sports team owners, reflecting the accelerating growth of MMA as a mainstream global sport.

For more information, visit PFLmma.com and follow PFL at Facebook.com/PFLmma and @PFLMMA on X, Instagram, and TikTok.

About Migu Culture Technology Co., Ltd.

Migu Culture Technology Co., Ltd., a wholly-owned subsidiary of China Mobile in the digital content sector, adheres to China Mobile's overarching positioning and role as a content producer, aggregator, and disseminator, which was established on November 18, 2014. The Company is committed to becoming a technology-driven digital content platform that integrates telecom operator strengths with internet innovation, serving as a national-level new media force in advancing Digital China, a technology powerhouse, and a cultural powerhouse, as well as a key driver of China Mobile's transformation, upgrading, and reform initiatives.

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