NEW YORK – May 16, 2024 - The Professional Fighters League (PFL), the fastest growing and most innovative sports league, today announced that Frank Huckabone will join the organization as SVP, Global Partnerships.
Huckabone, an industry veteran, joins the PFL after successful tenures as Chief Business Officer at Analyzed Costs, Executive Vice President and Chief Revenue Officer at Fenway Sports Management and Account Executive at Madison Square Garden. Huckabone will lead the PFL’s multi-franchise global sales strategy, oversee naming rights and entitlements while integrating across PFL’s international leagues.
“I am excited for the opportunity to join The Professional Fighters League, a forward thinking, innovative organization,” said Huckabone. “The PFL unique MMA season format and regional leagues allows for growth across every sector and unmatched spectator engagement.”
“The PFL is happy to welcome Frank Huckabone as SVP, Global Partnerships,” said PFL CCO, Bryan Calka. “Frank’s vast and diverse experience align perfectly with the global expansion of the PFL.”
PFL is the only organization in MMA with the sports-season format, where individual fighters compete in a Regular Season, Playoffs, and Championship each year. The combined roster of PFL and Bellator boasts 30% of its fighters independently world-ranked in the top 25 of their respective weight-class. PFL has an expansive global vision for the sport and is building the “Champions League of MMA” with PFL Europe, PFL MENA, and more international leagues in development. PFL leads in technology and innovation, with its proprietary PFL SmartCage, powering fight analytics, real-time betting, AI scoring, and a next-generation viewing experience. PFL is available on ESPN/ESPN+ in the U.S., DAZN in Canada and Europe and broadcast and streamed in 160 countries with 20 premium media distribution partners.
ABOUT PROFESSIONAL FIGHTERS LEAGUE
Professional Fighters League (PFL) is a global powerhouse in MMA and the fastest-growing sports league world-wide. PFL has five live fight franchises, offering year-round content: PFL League Season, PFL PPV Super Fights, PFL Challenger Series, PFL International Leagues, and Bellator. Founded in 2018, PFL is backed by major blue-chip investors including SRJ, Ares, Knighthead, Luxor Capital, Waverley Capital, Elysian Park Ventures, and numerous NBA, MLB, NHL, and MLS team owners. MMA is the growth sport business of this decade, with 650 million fans worldwide, the youngest audience demographic, and true global revenue streams.
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